For the first time in US history the number of single adults outnumber married ones, yet few companies are targeting this growing segment. Brands are missing out on an estimated $567 billion in singles' spending power by not using marketing materials to build a relationship with the single adult.
C+R Research has collaborated with TPN, a top retail agency, to uncover key insights that are essential to understanding this influential group, coined The New Independents.
Download this special report that dispels some myths and enlightens truths about this powerful untapped segment.
Please fill out the form below to view or download our Ebook, Millions of Singles. Billions of Dollars: The Rise of the New Independents.