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Millennials' Entrepreneurial Mindset

Millennials' Entrepreneurial Mindset

Jane Ott, VP, Quantitative Research

Millennials have grown up in a tech-centric world which has shaped their attitudes and approaches to problems. It has broken down barriers for entry, regardless of whether those barriers are finding a group of other like-minded people through social netwo

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Building the Most Productive Online Community

Building the Most Productive Online Community

Bob Relihan, Senior Vice President

It is clear that Online Communities are a growing research method. But, what are communities exactly. It is not an idle question, as I was reminded this week when I was asked to explain them to a marketing manager who had never used them.

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How to Obtain and Use Actionable Shopper Insights

How to Obtain and Use Actionable Shopper Insights

Terrie Wendricks, Vice President

How does a company make progress toward navigating the volatility in the marketplace that has become the norm? It starts with a strong shopper insights foundation.

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C+R Blog

Grocery Store Satisfication Survey Reveals US Regional Differences

Bob Relihan, Senior Vice President

Recently, I noted a large study that concluded the United States was divided into three regions that could be characterized by different attitudinal and temperamental make-ups.

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C+R Blog

Regional Differences Matter in Market Research

Bob Relihan, Senior Vice President

"Make sure that we get a good regional representation." That has often been the charge from the marketing manager to the insights director.

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C+R Blog

Keeping Kids Safe Online

Mary McIlrath, Senior Vice President

One thing C+R is best known for is our KidzEyes panel, which fuels our YouthBeat syndicated study.

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C+R Blog

Best Digital Apps for Market Research

Shaili Bhatt, Senior Director

Some of you may recall my previous posts: Qwiki for Video Collages and Exploring Popu

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C+R Blog

Market Research in a Multicultural World

Brenda Hurley, Executive Vice President

Hispanics make up 17% of the total US population. They are responsible for the highest percentage growth of the U.S. population, and that growth is coming from births--not immigration.

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