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Consumer Behavior Is Shifting: Five Reasons Why  You Need to Act Now

Consumer Behavior Is Shifting: Five Reasons Why You Need to Act Now

Nancy Baum, Senior Director

COVID-19 is affecting all of us: large events have been canceled; schools are closed; retailers are adjusting their operating hours or shutting their doors; restaurants are pivoting to take out or

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“IDK, what do you want to watch?” Streaming in 2020, Will It Be Too Much To Handle?

“IDK, what do you want to watch?” Streaming in 2020, Will It Be Too Much To Handle?

Kiara Frey, Research Director

We’ve all had those nights. We turn the TV on, excited to find a new show to binge or the latest movie that everyone is raving about.

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Halloween History and 10 Fun Facts

Halloween History and 10 Fun Facts

Derek Bertelsen, Senior Project Manager

The holiday we know as Halloween started as a pre-Christian Celtic festival called Samhain (a Gaelic word pronounced “sow-win”), annually held around the first of November to celebrate last day of

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Is the ‘Organic’ Trend Wilting?

Is the ‘Organic’ Trend Wilting?

Zoe Honeycutt, Qualitative Project Coordinator

Organic has been a popular trend in the food and beverage space since the early 2000s when organically-raised fruits and vegetables first became widely available.

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Ways Amazon has Transformed the Retail Landscape

Ways Amazon has Transformed the Retail Landscape

Erika Hammer, Vice President

Over the years, Amazon has expanded its business to many different facets.

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The Rise of Impulse Shopping in the eCommerce World

The Rise of Impulse Shopping in the eCommerce World

Joanna Tai, Senior Research Analyst

Increase in eCommerce shoppers

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Value Channels:  The Other Opportunity

Value Channels: The Other Opportunity

Terrie Wendricks, Vice President

With the mass upheaval in retail, marketers are searching for any remaining growth opportunities.

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