The category segment is the primary platform from which CPG brand owners interact with retailers, and Category Management provides the language, process framework, and metrics for communicating all
The holiday we know as Halloween started as a pre-Christian Celtic festival called Samhain (a Gaelic word pronounced “sow-win”), annually held around the first of November to celebrate last day of
Organic has been a popular trend in the food and beverage space since the early 2000s when organically-raised fruits and vegetables first became widely available.
It seems like everywhere you look, delivery trucks are dropping off boxes of recently purchased treasures. And, why wouldn’t that be the case - given that online shopping has never been easier?
I had the great pleasure of attending a presentation by Walgreens and a Vendor at the Quirk’s Event in Chicago in April, titled: “Big Data & Small Qual: Amazing Best Friends.”
