Solutions to Amplify Shopper Insights: ILLUMINATOR™
THE "WHY" BEHIND CONSUMER ATTITUDES. THE "WHAT" BEHIND SHOPPER BEHAVIORS.
Through our partnership with InfoScout, C+R has access to real-time receipt data, which allows us to marry actual purchasing behavior (the what) with our custom research expertise (the why). In this webinar we will illustrate how we have evolved our research methods to better address the most challenging brand and shopper research questions through leveraging the power of InfoScout’s receipt data.