Emerge Smarter
Grow your brand with best-in-class custom research solutions
We’ve been helping brands grow for 65 years
C+R is a full-service custom qualitative and quantitative integrated insights agency.
Our core competencies center on helping clients to understand their market, uncover new opportunities, develop a brand voice and fuel momentum.
What Sets Us Apart
Our ‘Whatever it takes’ culture
Your research needs are unique and our solutions reflect those needs. We are constantly innovating and evolving as the consumer landscape changes. Think of us as an extension of your insights team; whatever it takes.
Research Solutions
We Know Research
Explore Our Featured Services
Nuances Matters
Audience Expertise
Our diverse group of researchers come with years of experience in a broad array of categories, segments and verticals. We bring deep perspective to your business and target audiences.
industry
expertise
Our industry leaders and category specialists come from a variety of professional backgrounds and experience providing deep insights and perspective for your categories and brands.
what’s new
& coming up
WEBINAR
Empowering Your Strategies with Shopper Segmentation
Please join our shopper insights expert, Kathleen Blum as she unveils our new proprietary Shopper Segmentation. Gain valuable insights into shoppers’ thoughts, needs, and behaviors in the food, beverage, and household categories. In this webinar:
- Learn the difference between a shopper and a consumer segmentation.
- Meet some of the shopper segments and gain a deeper understanding of their mindset, preferences, and motivations.
- Learn how our typing tool can be incorporated in targeted shopper projects and custom consumer segmentations for a comprehensive view of how your consumer and shopper segments intertwine.
- Discover how our shopper segmentation can help inform decisions about your product offerings, marketing strategies, and customer engagement initiatives.
register now!
Proven Experience
featured case studies
Our case studies demonstrate our vast insights expertise and the ways in which we’ve helped our clients tackle their business objectives.
Custom Solutions for
every stage in your brand’s product lifecycle
Explore
Understand Markets & Opportunities
Develop
Develop & Launch New Products
cONNECT
Inform Messaging & Advertising
gROW
assess bRAND pERFORMANCE & hEALTH
proven thought leadership
We’re passionate about insights, and one of our missions is to share and inspire our clients’ thinking. For this purpose, we have a number of resources to help you emerge smarter.