Communities and Panels: From Tactical to Strategic – There’s More Than Meets the Eye

About This Webinar

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Online communities and panels are now a mainstream staple in the marketing research world.  While some communities and panels are still primarily used for quick-turn research, they can serve a much greater purpose and be a source for strategic insights that go above and beyond individual research activities.

Learn More In Video Below

Watch our community and panel experts for a discussion on the changing landscape of communities and panels – specifically how they can garner the rich insights you need to address your brands’ strategic goals.  

In this webinar, you will learn:

• Key elements and benefits of a thriving online community or panel
• How research activities and participant engagement can enhance the broader strategic community vision
• How we leverage communities and panels to answer clients’ strategic business issues