research services

global research

we understand
cultural differences

Understanding cultural differences around the world can be challenging, but we make it easy for our clients. Every culture and country is unique; our approach to global research reflects that. Because we know that one research method doesn’t fit all populations, we offer a full suite of quantitative and qualitative research methods to help you understand each specific global market.

our affiliate network is 50 countries strong…

We’ve spent years developing and vetting our affiliate network throughout the world (over 50 countries and growing). Our global partners are considered best in class and are fully trained in C+R protocols; all must meet our stringent quality standards for sampling, translations, and in-culture consultation.

With our global partners we deliver the highest quality qualitative and quantitative research.  Our services span immersion, in-person and online qualitative, communities, and quantitative.

a highly curated
approach

Our approach is highly curated, providing our clients with a centralized approach that elevates combined findings into actionable worldwide strategies.

  • Spent nearly three decades identifying and adjusting our approach to global coverage
  • 25+ years conducting both qualitative and quantitative research with a global footprint
  • Extensive in-house quality control methods and metrics
  • Translations and transculturation
  • In-house expertise coupled with highly vetted partners

featured qualitative
case studies & examples

Understanding UX Needs and Site Optimization Across Visitor …

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Exploring Learning and Education Needs Across International …

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Exploring the Behaviors and Needs Across a Variety of Cultur…

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Understanding a New Market to Grow Market Share

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Creating a Cohesive Messaging Strategy Across Borders

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Tracking Global Brand Health in the Spirits Category

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See all case studies

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I do want to say that this project again demonstrates why I have come to rely on C+R and recommend you so highly. When I get a report from you it’s complete, well-thought, and always client-ready. I really appreciate the partnership I have with you.

It was always a pleasure working with the team at C+R. I really appreciated your expertise and true partnership on every project.

Truly appreciate the strength of the partnership we have created with you. Thank you for being a consistent and reliable resource.

The report goes beyond answering the questions; it shows deep understanding of the needs of the client while ensuring the integrity of the design.  Thank you!

Thanks for one of the best reports I’ve received…. The quality of insights + deck writing > my expectations. The quality of voiceover/share out and process throughout has been my best experience to date.  C+R shows up as a team-always on time, supportive of one another, and provides quality insights vs basic stuff.

…We appreciate our open partnership and the constructive way we are building our relationship – we are enthusiastic when we think about future projects together!

You offer your knowledge in a way that never making anyone feel like they should have known “that” about the audience, treat it as an opportunity to educate in a friendly way.

I’m really proud of this team and so appreciate the partnership we’ve created. You’ve both done a fantastic job helping us start off this journey and I look forward to continuing to build our learning with you all!