Jerica Accetta

meet Jerica

Jerica Accetta joined C+R in October 2020, bringing over a decade of experience in full-service quantitative research and a passion for helping clients succeed with their research endeavors.

In her career, Jerica has partnered with clients across industries including healthcare, CPG, retail, automotive, and financial services. Jerica specializes in methodologies such as A&U studies, shopping journeys, IHUTs, CLTs, concept testing, and tracking. She tailors research approaches to meet unique needs, leveraging tools like phone and QR code recruits and long-term IHUTs to get answers for clients when target audiences are challenging to reach.  

Jerica holds a B.S. in Marketing with a minor in Decision Sciences from Miami University.