Commitment Over Campaigns: How to Build Real Relationships with Multicultural Consumers

Commitment Over Campaigns: How to Build Real Relationships with Multicultural Consumers

this event has ended. please complete the form to view the recording. In today’s world, reaching multicultural audiences is essential for brand growth. These consumers represent a significant and expanding share of the market. But to truly thrive, brands need more than just one-off efforts; they need a lasting, authentic commitment to understanding who these…

Helping to Develop Messaging Strategies for People at Higher Risk of Suicide

Helping to Develop Messaging Strategies for People at Higher Risk of Suicide

overview In July 2022, the U.S. transitioned the 10-digit National Suicide Prevention Lifeline to 988, an easy-to-remember three-digit number for 24/7 crisis care. With the nationwide transition to 988, a need arose for 988-specific formative research among groups at higher risk of, or disproportionately impacted by, suicide to help support culturally sensitive, responsive, effective, and…

Enhance your Multicultural Journey with C+R’s Cultural Discovery Series

Enhance your Multicultural Journey with C+R’s Cultural Discovery Series

this event has ended. please complete the form to view the recording. Please watch our CultureBeat Team members as they introduce you to our Cultural Discovery Series. This series provides expert knowledge of the Asian-American, African American/Black, Hispanic, and LGBTQ+ audiences.  Leading our CultureBeat practice, Jorge Martínez-Bonilla moderated a panel of our multicultural cohort experts: Ashleigh Williams…