Webinar

LGBT Perspectives: Narratives from an Untapped Segment

This event has ended. Please complete the form to view the recording

About This Webinar

Have you wondered how targeted outreach to the LGBT community would work into your marketing plans? C+R Research and CMI represent two established research companies with unique and successful histories. Collaboratively, we help clients better understand the perspectives and opportunities among the LGBT population-a community representing an estimated $800B in spending power in the US.

Join us Thursday, January 24, 2013 at 1pm (central) for this webinar to learn more about…

  • LGBT spending and brand loyalty
  • Industries currently marketing to the LGBT community
  • Effective methods to reach the LGBT community
  • A case study illustrating how ROI can be measured

Steve Stallard

Senior Vice President, Quantitative Research