LGBT Perspectives: Narratives from an Untapped Segment

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About This Webinar

Have you wondered how targeted outreach to the LGBT community would work into your marketing plans? C+R Research and CMI represent two established research companies with unique and successful histories. Collaboratively, we help clients better understand the perspectives and opportunities among the LGBT population-a community representing an estimated $800B in spending power in the US.

Join us Thursday, January 24, 2013 at 1pm (central) for this webinar to learn more about…

  • LGBT spending and brand loyalty
  • Industries currently marketing to the LGBT community
  • Effective methods to reach the LGBT community
  • A case study illustrating how ROI can be measured

Steve Stallard

Senior Vice President, Quantitative Research