The Path to Product Testing

About This Webinar

At C+R Research, product testing is one of our core competencies. Our years of experience mean we’ve worked through all the complex logistics on projects big and small, from shipping frozen foods across the country to installing appliances in people’s homes. Through our range of methods, innovative approaches to testing, and expertise, we can tackle product testing along any stage of the product development timeline. 

For this webinar, Gretchen Riskind, Research Director and Brett Burba, Senior Research Analyst walked through:
•    Reasons to conduct a product test and what it can help you achieve
•    Questions to ask yourself to help determine the best approach 
•    Best practices when testing in-home and at a central location

Brett Burba

Director, Qualitative Field Services

Gretchen Riskind

Research Director, C+R Alum