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More Than February: Beyond Black History Month

More Than February: Beyond Black History Month

Angela Roberts, Vice President

How does your brand celebrate Black History Month? If you’re a retailer, do you set up a designated space in the store to showcase Black-owned products during the month of February?

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Altbashes in the Metaverse? A Brief Look at Macro Trends We’re Anticipating in 2022

Altbashes in the Metaverse? A Brief Look at Macro Trends We’re Anticipating in 2022

Zoe Honeycutt, Sr. Qualitative Analytical Support Specialist

Just what is an altbash, you may be asking? Think of it as the Alice in Wonderland “very merry unbirthday” for the 21st century.

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The Timelessness of Dr. Martin Luther King Jr.’s Dreams and Message

The Timelessness of Dr. Martin Luther King Jr.’s Dreams and Message

Jorge Martínez-Bonilla, Senior Vice President

Martin Luther King Jr.’s Day is upon us one more time, and I challenge you to ask yourself: “Have I done anything to learn more about him and his vision, or to forward the movement towards a more e

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Moving from supplier-side to client-side…and back again

Moving from supplier-side to client-side…and back again

Erin Welters, Vice President

Call me indecisive, but I just can’t choose what I like better, client-side or supplier-side research! But does it really have to be a competition?

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Three “Little” Ways I am a Different Consumer

Three “Little” Ways I am a Different Consumer

Emily Prozeller, Vice President

In market research, we always need to be considering the relevancy and timeliness of insights. What insights are evergreen? What needs to be revisited? Is now the best time?

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Three Market Research Themes from TMRE

Three Market Research Themes from TMRE

Emily Prozeller, Vice President

This month I returned to in-person conferences with a trip to The Market Research Event (TMRE) in Nashville.

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2021 Package Theft Statistics Report

2021 Package Theft Statistics Report

The way consumers shop has shifted throughout the course of the pande

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