Emerge Smarter Blog

Is It OK If Your Market Research Isn’t Always Revolutionary?

I know I speak for many of my colleagues when I say that we’d love our work life to go back to the “status quo” – pre-pandemic conditions.

Consumer Connections Series: Back To School Key Takeaways

Mimie Lund, Vice President

On September 30, 2020, C+R Research hosted a Back-to-School Consumer Roundtable discussion to explore parent and family experiences, mindsets, and behaviors during this remarkable mid-pandemic, bac

Holiday Travel During COVID-19

Kayla Myhre, Online Qualitative Analyst

As we near the end of 2020, it’s safe to say that it hasn’t been the year that anyone was expecting.

Consumer Connections Series: Connecting with Hispanic Consumers to Amplify Their Voices - Key Takeaways

Jorge Martínez-Bonilla, Senior Vice President

As a company doing business in 2020, we at C+R Research believe it is critical to both understand and relate to consumers of all backgrounds and identities.

Digital Main Street: How Small Businesses are Evolving During COVID

Alex Palermo, Vice President

Over the past seven months, I’ve noticed an evolution in how my neighborhood mom and pop shops are conducting business.

Qualitative Research: The Return to In-Person Fieldwork

Kat Figatner, Senior Vice President

On March 11 and 12, 2020, I had typical days as a qualitative moderator.

DIY Market Research Done Right: C+R’s Journey To Build The Industry’s First Automated DIY A&U Tool

Robbin Jaklin, President

I’ve been at C+R Research for most of my professional career, and it’s hard to believe how many changes I’ve seen over the years -- for us as a company, as well as the entire research industry.

Consumer Connections Series: Amplifying the Voice of the Black Consumer Part 2 - Generational POVs - Key Takeaways

Ashleigh Williams, Senior Research Director

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