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Re-emerging from COVID: What Are Consumer and Shopper Attitudes & Behaviors? - Key Takeaways

Re-emerging from COVID: What Are Consumer and Shopper Attitudes & Behaviors? - Key Takeaways

Mimie Lund, Vice President

On August 5, 2021, we continued our Consumer Connections Series and hosted a Consumer Roundtable discussion to explore consumer and shopper attitudes, mindsets, and behaviors during this uncertain

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Creating the Trifecta with Shopper Research

Creating the Trifecta with Shopper Research

Terrie Wendricks, Vice President

COVID-19 has demonstrated to us, more than ever, the challenges of a rapidly changing retail marketplace.

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The 2021 Shopping Revolution

The 2021 Shopping Revolution

Zoë Honeycutt, Qualitative Analytical Support Specialist

With much of the United States locked down for parts of 2020 due to the COVID-19 pandemic and many schools and offices still closed, it comes as no surprise that how shoppers find and receive goods

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Despite COVID, Brands Still Need Consumer Research to Know Where They Stand

Despite COVID, Brands Still Need Consumer Research to Know Where They Stand

Steve Stallard, Senior Vice President

Brands have been facing uncertainties since the start of the COVID-19 pandemic; and for many of them, this has led to tightening budgets, primarily spending less on advertising.

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Is It OK If Your Market Research Isn’t Always Revolutionary?

Is It OK If Your Market Research Isn’t Always Revolutionary?

Erika Hammer, Vice President

I know I speak for many of my colleagues when I say that we’d love our work life to go back to the “status quo” – pre-pandemic conditions.

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Revisiting COVID-19: American Consumers 60 Days Later

Revisiting COVID-19: American Consumers 60 Days Later

As soon as COVID-19 proved itself to be a big deal by keeping us, and many Americans, safe at home, C+R Research developed a COVID-19 Task Force to keep a pulse on changing consumer behaviors.

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Navigating the Quarantine – By A Former Technologically Challenged Individual

Navigating the Quarantine – By A Former Technologically Challenged Individual

Joanna Tai, Project Manager

The 21st century may not have brought us into the world of flying cars, outer space living, and a robotic maid named ‘Rosie’ like it did for ‘The Jetsons’; it does, however, allow us to live in a w

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