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Brenda Hurley, Executive Vice President
We've identified some of today's most promising emerging consumer segments. These diverse groups span generations and cultures that brands should consider for their growth and buying power.
Susan Ford, Manager Special Projects
We're exposing the attitudes and behaviors of four different consumer segments on clean labels. This post will cover our "Balancer" segment.
Lisa Bloxson, Vice President
There is a lot of focus on consumer empathy, but we took a step back and started to think about client empathy and how we can go about fostering positive working relationships with our clients.
Jorge Martínez-Bonilla, Senior Vice President
Much has been said over the past year about the importance of the Latino vote (and other minorities') and both major parties have touted their horns and gone to unprecedented lengths to appeal to the Latino vote
We're exposing the attitudes and behaviors of four different consumer segments on clean labels. This post will cover the "Keep It Simple" segment
Anthony Bahr, Senior Research Director
There is a migration underway: the return of American consumers from the suburbs to urban centers, and this migration shows few signs of slowing down.
Alex Gajeski, Quantitative Research Intern
We asked one of our summer market research interns to tell us a bit more about his experience at C+R Research.
Kat Figatner, Senior Vice President
The key to Focus Groups effective use is knowing when to use them. Here are five times when using Focus Groups makes sense.
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