C+R Case Studies

proven experience

explore our case studies and read how we’ve helped our clients emerge smarter

Why C+R?

better research.
better results.

Our 65 years of research experience and passion for innovation is the foundation for developing proven custom research programs that keep our clients coming back.

Featured case studies

understand markets & opportunities

Building an Effective Segmentation of Moms

develop & launch new products

in-home usage product test for a frozen food brand

messaging & advertising

choosing the best messaging strategy

assess brand performance & health

category shopper Insights Drive Retailer Conversion

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Research Service

What we mean by

better research

Choosing the right insights partner is paramount to getting reliable answers to your business questions. By browsing some of our case studies, we hope you’ll see our breadth of experience – from audiences to industries to methods.

600 studies/year




Senior Level

on every single project

60+ years

of innovation

From focus groups and beyond. We haven’t stopped looking for ways to help our clients.

1 decade

Average tenure at C+R

versus the three year industry average

What we mean by

better results

Our mission is simple: to deliver great research. By using an array of scalable, best-in-class methodologies and superior analysis, we deliver actionable insights with deep perspective to help our clients make intelligent, informed decisions.

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