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Webinars on Demand

The Impact Of Healthy Living Trends On Hispanics' Purchase Choices

Exploring the Impact of Healthy Living Trends on Hispanics' Purchase Choices

October, 2016

In this webinar we look at US Hispanics views on healthy eating trends, lifestyle changes, and the factors that influence their behaviors and purchase decisions.

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Mapping The Online Shopper Journey

Mapping the Online Shopper Journey

August, 2016

Digital has been part of the shopper journey for a long time. But now, on some occasions, the shopper journey is totally digital. In this webinar we discuss how the online shopping journey differs and what remains the same.

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Answering The Call For Clean Labels

Answering the Call for Clean Labels: Research Tips for Success

July, 2016

In this webinar, we explore how your organization can adapt to the clean food label trend.

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YouthBeat 2016

YouthBeat YearBook 2016: An Inside Look

April, 2016

The Yearbook is the annual capstone publication of our YouthBeat subscription service. Mary McIlrath, Ph.D., head of C+R's Youth + Family practice, presents a sneak peek at what subscribers receive between its pages.

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Uncovering A Marketing Blind Spot: The Rise Of The Single Adult Majority

Uncovering a Marketing Blindspot: The Rise of the Single Adult Majority

February, 2016

In September 2014, the U.S. Census reported that for the FIRST time in U.S. history, single adults outnumber their married counterparts. We partnered with TPN, a top retail agency, to launch a study to uncover key insights that are essential to understanding this influential group who we've coined, The New Independents.

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Millennial Speak: Effective Communication For Effective Insights

Groundbreaking New Community of Millennials

December, 2015

In this co-presented session, The Agency and C+R Research will share how this community was built and walk you through a case study showcasing the unique aspects of our new community of millennials and our approach to researching this all important generation.

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Keys To Winning With Emerging Consumer Targets

Keys to Winning with Emerging Consumer Targets

October, 2015

As consumers' needs change and shift, it's critical that brands keep pace. In this webinar, Mary McIlrath, Ph.D. will focus on two important but distinct targets - Millennial parents and one of the largest segments of the US population, single adults.

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Consumer Empathy In Action: How Brand Affiliation Can Influence Shoppers

How Brand Affiliation Can Influence Shoppers

August, 2015

Jorge Martinez, our Hispanic and multicultural expert, presents results of a LatinoEyes study looking at the impact of political and social issues on consumer attitudes and behaviors.

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