Industry Events

IIEX

April 30 – MAy 1, 2025 · Washington, DC

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April 30, 2:00 PM

Revitalizing Segmentations with AI-Driven Personas

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We’re Speaking & EXHIBITING

We will be speaking at IIeX NA!

Revitalizing Segmentations with
AI-Driven Personas

April 30, 2025

2:00 – 2:20 PM

Location: Green Stage

Join us to explore the power of AI Personas to enhance segmentation research through our AI Persona platform. Learn how these advanced tools not only bring segments to life by delivering dynamic insights into consumer mindsets, preferences, and reactions, but also embed these personas in your organization and have lasting impact.

Key Takeaways:

  1. Qualitative Integration: Blend human insights & AI personas for lasting, impactful segmentations.
  2. Case Study Insight: Practical use of our SmartMarket™ Shopper Segmentation with AI personas.
  3. Strategic Clarity: Empower your organization to make informed, impactful decisions.

Speakers

IIEX

past events

April 17 – 18, 2024

Location: Austin, TX
Booth: Kiosk A5
Speakers: Nancy Baum

EVENT INFO

MAy 24 – 24, 2023

Location: Austin, TX
Booth: #31

EVENT INFO

april 19 – 20, 2022

Location: Austin, TX
Booth: 27
Speakers: Amanda Krivanec

EVENT INFO

Extra, Extra

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