overview When a business telecommunications company acquired two larger competitors, the company needed a tool to monitor customer satisfaction throughout the process of the merger and onboarding services to one unified service provider. A continuous customer satisfaction tracking study helped the team monitor overall satisfaction and highlighted any potential areas of concern among current customers….
overview In 2012, our agency client reached out looking to conduct a customer satisfaction and brand equity tracking study for a commercial disaster clean-up company. Our client was hoping to gain an understanding of decision-maker satisfaction levels of the disaster clean-up brand and drivers of satisfaction. They further wanted to complete a deep dive into…
overview An NFL franchise approached C+R with a unique research proposition. The franchise had enjoyed success on the field, as well as in the stands, and continued to have a close relationship with the local community. However, quantitative data had suggested a recent drop in satisfaction with several critical game-day components. Team management was interested…
