Leveraging Longitudinal Tracking for Shopper Journey
overview A client with a large number of product categories was challenged with finding a partner with high-quality research standards to establish and maintain their longitudinal shopper insights tracker that would help them better understand these products’ purchase journey. Seeking deep experience in both shopper insights and tracking, the client came to C+R to design…
The Impact Bad Actors Have on Sample Quality and Brand Strategies
this event has ended. please complete the form to view the recording. Watch our latest Emerge Smarter webinar, where we tackle the ever-prevalent issue of Data Quality and share new insights about the impact of poor sample on survey results. As a client, you might be asking the question, “Why should I care about Data…
Survey Data Quality: The Good, the Bad, The Ugly
This event has ended. Please complete the form to view the recording About This Webinar This Event Has Ended. Please Complete The Form To View The Recording. Navigating Today’s Data Quality Challenges Ensuring the quality of survey data is nothing new; in the early days, we concentrated on validating respondents and ensuring consistency among interviewers….
