Emerge Smarter

Grow your brand with best-in-class custom research solutions

We’ve been helping brands grow for 65 years

C+R is a full-service custom qualitative and quantitative integrated insights agency.

Our core competencies center on helping clients to understand their market, uncover new opportunities, develop a brand voice and fuel momentum.

Research
Services

Audience
Expertise

Industries
served

What Sets Us Apart

Our ‘Whatever it takes’ culture

Your research needs are unique and our solutions reflect those needs. We are constantly innovating and evolving as the consumer landscape changes. Think of us as an extension of your insights team; whatever it takes.

Research Solutions

Quantitative
Solutions

Qualitative
Solutions

We Know Research

Explore Our Featured Services

Nuances Matters

Audience Expertise

Our diverse group of researchers come with years of experience in a broad array of categories, segments and verticals. We bring deep perspective to your business and target audiences.

industry
expertise

Our industry leaders and category specialists come from a variety of professional backgrounds and experience providing deep insights and perspective for your categories and brands.

what’s new
& coming up


WEBINAR

Empowering Your Strategies with Shopper Segmentation

Please join our shopper insights expert, Kathleen Blum as she unveils our new proprietary Shopper Segmentation. Gain valuable insights into shoppers’ thoughts, needs, and behaviors in the food, beverage, and household categories. In this webinar:  

  • Learn the difference between a shopper and a consumer segmentation. 
  • Meet some of the shopper segments and gain a deeper understanding of their mindset, preferences, and motivations.  
  • Learn how our typing tool can be incorporated in targeted shopper projects and custom consumer segmentations for a comprehensive view of how your consumer and shopper segments intertwine.   
  • Discover how our shopper segmentation can help inform decisions about your product offerings, marketing strategies, and customer engagement initiatives. 

register now!

Proven Experience

featured case studies

Our case studies demonstrate our vast insights expertise and the ways in which we’ve helped our clients tackle their business objectives.

Custom Solutions for

every stage in your brand’s product lifecycle

Explore

Understand Markets & Opportunities

Develop

Develop & Launch New Products

cONNECT

Inform Messaging & Advertising

gROW

assess bRAND pERFORMANCE & hEALTH

proven thought leadership

We’re passionate about insights, and one of our missions is to share and inspire our clients’ thinking. For this purpose, we have a number of resources to help you emerge smarter.

Case
Studies

Ebooks

Webinars

Blogs

take the next step

let’s discuss your upcoming project