Emerge Smarter Blog

AAPI Heritage Month at a Glance: Celebrating Diversity in the AAPI Community

Emma Gepner, Online Qualitative Research Associate & Jane Park, Quantitative Research Analyst

Some of the first Asian people in the US date back to as early as 1765 when Filipino sailors settled in the bayous of

Subscription Service Statistics and Costs

Subscription Service Statistics and Costs 2022

What Defines Quality Insights?

Rich Ratcliff, Chief Product Officer, OpinionRoute

I recently was a guest speaker at Suffolk University in Boston, MA within one of their master’s classes on Insights. My guest engagement focused on data quality.

A Powerful Company Culture Empowers People to Make Decisions for Themselves

Jim Farina, Logistics Director

Regurgitative mission statements and exhaustive lists of values does not make a culture

Journey Mapping – A Visual Way to Get Closer to Your Consumers and Their Needs

Kat Figatner, Senior Vice President

Journey Mapping has been getting a lot of buzz lately. At C+R, we’ve been seeing the frequency of requests for this type of project growing over the years from clients across all industries.

More Than the Struggle: Black/African American Consumers + The Luxurious Life

Taiwo Abioye, Online Qualitative Research Associate

You see it often nowadays.

Black Twitter: More Than Black Activism

Ashleigh Williams, Senior Research Director

With so much time spent on their tech, it’s no wonder that Black/African American consumers help shape media content online and have a strong social presence via commentary on social media platform

The New Challenges for B2B Market Research

Alex Palermo, Vice President

B2B research has always posed its unique challenges, but the past two years have been increasingly challenging for B2B researchers.