meet jen Jen joined C+R in August 2022 as a Quantitative Research Director on the Communities & Panels team and was promoted to Senior Director in 2024. She brings to the organization 10+ years as a full-service, quantitative research professional with experience in a variety of CPG and Retail categories. Most recently, Jen was a…
meet Laura Laura Westraad is a qualitative bilingual moderator with over 10 years of advertising, marketing, and research experience. Laura’s natural ability to connect with people from all walks of life, along with her strong analytical sense, has positioned her as a go-to moderator for a wide range of clients from healthcare and wellness to CPG and online marketplaces. In addition,…
meet mark Mark Solotroff is a Senior Director on the qualitative team with nearly 25 years of strategic planning and consumer and market research experience. Prior to joining C+R Research, Mark worked in the advertising and marketing world at agencies including Havas, Epsilon, and Draft (now FCB). Mark was also a founding partner of Atlas Group, a strategy and research…
meet Theresa Theresa joined C+R in 2022 and is a Research Senior Director on the Communities and Panels Team. She has over 10 years of experience in marketing research, working on both qualitative and quantitative projects, with her most recent experience being on the client side where she managed their community and panel. Theresa’s experience encompasses pricing studies, branding work, and satisfaction…
meet Chelsea Chelsea Glass is a Senior Director of Quantitative Research at C+R Research. She has supported both qualitative and quantitative research for over 10 years and has a strong background in customer satisfaction tracking, brand perception, ad testing, segmentation, conjoint, and market sizing studies. Her industry experience lies most heavily within home improvement, energy,…
meet Cailun Cailun has over 10 years working in the market research industry. She joined C+R in 2014 to support in pioneering and formalizing C+R’s Online Communities & Panels division. She brings with her an array of experience in live/online moderating, advertising effectiveness, and testing PR communications that she gathered working for leading global media…
meet Elizabeth Elizabeth joined C+R in December 2021, bringing to the organization 17+ years as a full-service, quantitative research professional specializing in brand health tracking, brand equity, needs-based segmentation, portfolio/product line optimization and innovation. Elizabeth’s experience covers a variety of industries and CPG categories. Most recently, Elizabeth was part of a global account team at…
meet Ana Ana is a Senior Qualitative Director who joined C+R in 2021. She manages research initiatives across industries and consumer segments. She also supports CultureBeat, the multicultural division of C+R Research, where she works on research initiatives emphasizing the U.S. Hispanic consumer. Ana has 20 years of experience with particular strengths conducting…
meet Matt Matt Werner is a Senior Research Director with over 9 years Market Research experience. He has handled a variety of research types and analytic approaches, with a special focus on Customer Satisfaction and Loyalty tracking studies. Matt has managed projects for companies across a wide variety of industries, including Automotive, Retail, CPG, and…
