superior data quality.
Custom Quant Services
Whether you’re in marketing, promotions, or new product innovation, we understand the importance that decision-makers place on having robust, reliable insights to guide strategies and tactics to introduce new products, marketing campaigns, etc.
You need to be confident that the decisions you’re making are built on sound research; your company has a lot riding on what the data says, what it means, and ultimately how it informs the decision-making process.
Whether we’re doing a simple or complex survey, a concept test or a segmentation, our custom approach to quantitative research delivers dependable metrics and powerful insights that will drive your most important business decisions.
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Learn why we rock at segmentation research!
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studies. The highest
data quality standards.
When you partner with C+R, you get a creatively and expertly designed custom study managed by a team of researchers that will never lose sight of your objectives and goals. We take data quality very seriously; with our Sentinel procedures and processes, we assure the highest quality data – data that is built on the highest standards.
In-house analytics experts
Our in-house Advanced Analytics team excels at delivering innovative, yet practical analyses that elevate every project’s findings. They not only bring advanced analytics expertise to the table but also keen business acumen. Our statistical consultants are true team members, meaning they are with you every step of the way, from translating your complex questions into spectacularly designed research to helping analyze the data into actionable insights.
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quant related resources
Survey Data Quality: The Good, the Bad, The Ugly
A Timely Conversation about Segmentation Research