Creating a genuine and thorough understanding of multiculturalism and diverse consumers takes time and effort: It is a journey, not a sprint!
Please fill out the form below to view a downloadable infographic that provides a quick overview of what was covered in our TMRE @ HOME session, “All the Colors of the Rainbow - Understanding the LGBTQ+ Community.”
The recent U.S. Census report has shed light on exactly how diverse our nation is. Behind many of the faces we see lie a combination of historical, cultural, racial, and ethnic identities. One’s true identity may require a deep dive past skin color to uncover what truly makes up one’s DNA.
C+R Research has long recognized that considering the unique needs of multicultural consumers leads to more successful marketing campaigns and brands.
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The CultureBeat PULSE is an e-zine to keep you on the “pulse” of what’s relevant to today’s multicultural consumers.
This consumer panel has now ended. Please complete the form to watch this conversation. A podcast and highlight video will be available soon.
To kick off Hispanic Heritage Month, we will talk about the state of the Hispanic consumer and have a conversation with them to explore their sentiments about the current situation in our nation, their perceptions of the importance of Hispanics as consumers, and their views on the brands they connect with.
Join us as we want to keep the discussion going around racial bias, systemic racism, diversity and inclusion, and potential solutions for these problems across the country.
The CultureBeat PULSE is an e-zine to keep you on the “pulse” of what’s relevant to today’s multicultural consumers. Each issue is a curated group of topics that focus on the happenings in our society and marketplace and, most importantly, why it matters to your brand and your company.
To provide brands with an opportunity to connect with consumers, C+R hosted an online pop-up community as a part of our COVID-19 Chronicles Consumer Connections Series. For the community, participants from across the United States shared their stories in real-time over a two-week period.
View the five key takeaways from our live African American consumer panel!
