Focus Groups Aren’t Dead

Focus Groups Aren’t Dead

About This Ebook Focus Groups Aren’t Dead. In fact, focus group are alive and well. However, for you, maybe focus groups have become an outlawed approach by your company, but why? The key is knowing when a focus group is a right approach and when you are better off with a different methodology. In this eBook, C+R…

Focus Groups Aren't Dead

Focus Groups Aren't Dead

This event has ended. Please complete the form to view the recording About This Webinar Focus Groups have become an outlawed approach by some companies, but why? Granted there are newer, sexier ways to get at consumers’ attitudes, behaviors, and needs, but there is still value in getting a group of people into a room…

It’s All Over Their Faces: How Facial Coding Tech can Reveal what Kids Really Think

It’s All Over Their Faces: How Facial Coding Tech can Reveal what Kids Really Think

This event has ended. Please complete the form to view the recording About This Webinar Kids articulate themselves in a simpler manner than adults and may have difficulty recognizing or expressing complex thoughts or feelings. This is why in-person interviews such as focus groups remain a popular and necessary part of any youth-focused research toolbox….