From Insight to Action: Activating Research That Drives Decisions
Market Research, Qualitative Research, Quantitative Research
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Understanding the Elite Restaurant Market: How a Leading Online Reservation Platform Competed for High-End Operators
overview Elevating the Reservation Experience: Helping a Legacy Platform Reconnect with High-End Restaurant Operators A top online reservation platform had built its reputation over decades as the go-to booking solution for restaurants across the country. But as the competitive landscape shifted, newer platforms began capturing the attention and loyalty of high-end operators. Faced with a…
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The Payment Evolution: Practical Implications for Brands and Retailers
The Payment Evolution: Practical Implications for Brands and Retailers this event has ended. please complete the form to view the recording. Payment habits tend to be sticky. Yet evolving payment preferences, shaped by economic pressure, technology, and changing shopper expectations are accelerating meaningful change. Often the final touchpoint in the purchase journey, payment can reinforce…
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Flavored Alcohol Consumer Insights: Portfolio Growth Strategy for U.S. and Canada
overview Flavored Alcohol Market Research That Drives Action A leading beverage company partnered with C+R Research to map the flavored alcohol landscape across the U.S. and Canada, revealing growth segments, consumer priorities, and distinct brand roles that inform innovation and commercialization across seasons. A mixed-methods program integrated large-scale quantitative research with in-home ethno-groups and on-site…
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Healthcare Professionals’ Food Guidance: How Specialty Shapes What Clinicians Recommend
overview Cross-Specialty Nutrition Insights for Clinical Impact A national non-profit organization sought research using a national mixed-methods program to examine how different healthcare professionals think about specific foods—and how their clinical focus, training, and workflow shape day-to-day patient guidance across heart health, weight management, and type 2 diabetes care. The work highlighted meaningful divergences between…
