The New Independents eBook cover

The New Independents eBook

Dave Mastrofski, Vice President December, 2018

What do you think of when you hear the word "singles?" There seems to be a marketing blind spot—that is—the rise of the single adult majority.

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exploring millennial parents eBook cover

Exploring Millennial Parents eBook

Mary McIlrath, Senior Vice President December, 2018

Recently, there has been a great deal of discussion regarding marketing to millennial parents.

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mythbusting digital assumptions about kids ebook cover

Mythbusting Digital Assumptions About Kids eBook

Mary McIlrath, Senior Vice President December, 2018

Our Senior Vice President of YouthBeat®, Mary Mcllranth, took a deep dive looking into the digital assumptions many of us have about kids. In this eye-opening eBook, Mary dispels several myths regarding digital usage among kids between first and fourth grade.

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