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Erika Hammer, Senior Director

I was recently watching a PechaKucha presentation that was presented in Chicago late last year. For anyone not familiar with PechaKucha, it’s a monthly event held in many cities where presenters have just under seven minutes to present on a topic of their choice.  The catch? Each presenter’s presentation must be 20 slides long, with a maximum of 20 seconds spent on each slide. So, they have to keep it moving. For anyone in the business world, it’s great practice to hone your presentation skills! 

product testing

The Path to Product Testing

At C+R Research, product testing is one of our core competencies. Our years of experience mean we’ve worked through all the complex logistics on projects big and small, from shipping frozen foods across the country to installing appliances in people’s homes. Through our range of methods, innovative approaches to testing, and expertise, we can tackle product testing along any stage of the product development timeline. 

product testing

The Path to Product Testing

At C+R Research, product testing is one of our core competencies. Our years of experience mean we’ve worked through all the complex logistics on projects big and small, from shipping frozen foods across the country to installing appliances in people’s homes. Through our range of methods, innovative approaches to testing, and expertise, we can tackle product testing along any stage of the product development timeline.

Erika Hammer, Senior Director

It could be. But, it depends on your campaign, media spend/vehicles, and if you do research, it must be done the right way.

What’s driving the growth of craft beer? We polled 2,000 Americans to find out why they prefer craft beer, how often they drink it and how much they’re spending on it.

Which Cities Have the Most Craft Breweries? We analyzed data from more than 500 cities across the country to find out which cities have the most craft breweries per 50,000 people.

Matt Finocchio, Senior Research Analyst

One of the most significant steps a brand can take when conducting market research is choosing the right research partner. And, when making this decision, obvious factors like company reputation, experience, cost, and practiced methodologies are rightly prioritized. However, something that often gets overlooked is engagement. 

Steve Stallard, Senior Vice President

Did you know that Canadians are known as the United States’ friendly neighbor to the north?  But is there any truth to the stereotype that Canadians are nicer than Americans?