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C+R Research partners with Genuine Alaska Pollock Producers (GAPP)

From
Association of Genuine Alaska Pollock Producers (GAPP) Press Release

Read how C+R Research partnered with the Association of Genuine Alaska Pollock Producers (GAPP) to help understand consumers’ perceptions of Surimi Seafood. This research identified several areas of opportunity, including that education, activation, and in-store promotion are necessary to raise consumer awareness of imitation crab (surimi) products and the ways to use them.


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