Consumer Connections: The COVID-19 Chronicles

About This ebook

You have questions about how consumers have coped and continue to deal with the new normal amidst the COVID-19 pandemic. 

Here are resources and easy ways for you to hear directly from consumers.  

Throughout the COVID-19 pandemic, C+R hosted live roundtable discussions with consumers.

We asked our clients to submit questions they were interested in learning about from the consumers, and these questions fueled the discussion. 

Learn how your company/brand can support consumers in this current, evolving market, and economic climate. We’ve provided you with links to videos, podcasts, blogs, and infographics on what we learned from consumers.

Consumer Connections Panels

Key takeaways from these consumer panels include:
  • How people are feeling during the pandemic?
  • What’s stressing them out the most?
  • What are the bright spots they’re seeing?
  • What are brands/companies doing right now that they appreciate and why?
  • What has been a turn-off for them?
  • How have their cooking and eating behaviors changed, and how does that make them feel?

Infographics and Reports

  • Reports:
  • Infographics:
business and consumer research during covid

Blogs About the COVID-19 Pandemic and the Effects on Consumers

Video Interview

Terrie Wendricks, Vice President of our shopper insights division, ShopperEyes was featured on Foodable, where she discussed the grocery and retail food industry – specifically about strategies brands should adopt during the COVID-19 pandemic.

Terrie Wendricks Foodable Interview

Other Resources

Don’t miss our special report Changes in Grocery Shopping Habits During COVID-19 that has been featured recently on Newsweek, Business Insider, MSN, Chicago Tribune, Food Navigator, and more. And our newest report COVID-19: The Impact on Consumers’ Wallets.

Make sure to check out recordings of our other consumer panels in our Consumer Connections Series

Click here for the Resource page for Part 2 of our Consumer Connections Series.